Patrick "PJ" Cannon Jr. #theRASTApreneur
RASTApreneur = An individual with Positive, Righteous, Loving spirit and a mindset that's more focused on building their own business more than someone else's!
PJ Cannon Jr. is an experienced Digital Marketing strategist who studied Radio and TV Broadcasting in 2006 at the Illinois Media School. His passion for Audio and Video production earned him an internship with Clear Channel Radio Chicago (now iHeart Media), which lead to him working 3+ years as a Marketing & Promotions Assistant for all 7 Clear Channel Chicago radio stations. PJ currently uses his 15 years of marketing knowledge and experience to leverage social media advertising & promotion to increase brand awareness, fan engagement and ultimately annual revenue for a variety of clients.
In addition to being a co-founder and the current CEO of Integrity Talent Management Group (ITMG) a talent management and digital branding company, PJ is also the founder and CEO of Rastafari JAMS, a streaming Reggae radio station and Rastafari Edutainment network that streams 24/7 - 365!
He's been able to use his knowledge and experience with digital marketing to assist ITMG clients to accumulate over 130 Million views on YouTube, hundreds of thousands of YouTube subscribers, hundreds of thousands of Instagram , Facebook and Twitter in addition to earning recording contracts with major labels such as Capitol and Atlantic, Netflix movie appearances, over 100 paid performance opportunities and over $1 Million in revenue.
PJ is a great fit for his role because unknowingly, his whole life has prepared him for it! His humble beginnings, his LOVE for music and entertainment that has existed since he can remember.
His 18 year journey as a songwriter and recording artist, his 25 years working in different barbershops gaining a variety of information, his 3 & 1/2 yrs at Clear Channel Radio Chicago as a Promotions and Marketing assist, the recession influenced, unexpected 2009 lay off from iHeart Radio which kicked started his entrepreneurial journey as a freelance digital marketer, to being recruited by Chicago dancer & recording artist DLOW in September 2014 to manage him when "artist management" was something he had no clue of, to success executing the very 1st Musical dance challenge the #DoItLikeMeChallenge which got 13 straight weeks on the Billboard charts (never again after signing with Atlantic Records) and negotiating a 15 city Live Nation tour from $30k to $60K and ultimately receiving a R.I.A.A. certified Platinum plaque for generating over 1,000,000 sales of the song.
That abundance of knowledge and experience has prepared PJ to become a successful Digital Marketing Strategist, Music Marketer and Talent Manager and is now considered 1 of the top music marketing & artist branding minds in the industry!
Additionally, PJ recently launch another streaming Reggae radio station called @_iHeartReggae
RASTApreneur = An individual with Positive, Righteous, Loving spirit and a mindset that's more focused on building their own business more than someone else's!
PJ Cannon Jr. is an experienced Digital Marketing strategist who studied Radio and TV Broadcasting in 2006 at the Illinois Media School. His passion for Audio and Video production earned him an internship with Clear Channel Radio Chicago (now iHeart Media), which lead to him working 3+ years as a Marketing & Promotions Assistant for all 7 Clear Channel Chicago radio stations. PJ currently uses his 15 years of marketing knowledge and experience to leverage social media advertising & promotion to increase brand awareness, fan engagement and ultimately annual revenue for a variety of clients.
In addition to being a co-founder and the current CEO of Integrity Talent Management Group (ITMG) a talent management and digital branding company, PJ is also the founder and CEO of Rastafari JAMS, a streaming Reggae radio station and Rastafari Edutainment network that streams 24/7 - 365!
He's been able to use his knowledge and experience with digital marketing to assist ITMG clients to accumulate over 130 Million views on YouTube, hundreds of thousands of YouTube subscribers, hundreds of thousands of Instagram , Facebook and Twitter in addition to earning recording contracts with major labels such as Capitol and Atlantic, Netflix movie appearances, over 100 paid performance opportunities and over $1 Million in revenue.
PJ is a great fit for his role because unknowingly, his whole life has prepared him for it! His humble beginnings, his LOVE for music and entertainment that has existed since he can remember.
His 18 year journey as a songwriter and recording artist, his 25 years working in different barbershops gaining a variety of information, his 3 & 1/2 yrs at Clear Channel Radio Chicago as a Promotions and Marketing assist, the recession influenced, unexpected 2009 lay off from iHeart Radio which kicked started his entrepreneurial journey as a freelance digital marketer, to being recruited by Chicago dancer & recording artist DLOW in September 2014 to manage him when "artist management" was something he had no clue of, to success executing the very 1st Musical dance challenge the #DoItLikeMeChallenge which got 13 straight weeks on the Billboard charts (never again after signing with Atlantic Records) and negotiating a 15 city Live Nation tour from $30k to $60K and ultimately receiving a R.I.A.A. certified Platinum plaque for generating over 1,000,000 sales of the song.
That abundance of knowledge and experience has prepared PJ to become a successful Digital Marketing Strategist, Music Marketer and Talent Manager and is now considered 1 of the top music marketing & artist branding minds in the industry!
Additionally, PJ recently launch another streaming Reggae radio station called @_iHeartReggae
Rastafari JAMS
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